Magic Link
Magic Link
A login method that lets you sign in by clicking a special link sent to your email.
In Simple Terms
A magic link is a login method where you simply open a link sent to your email to sign in. Instead of remembering and typing a password, you open a URL sent to your own email address to verify your identity. Many websites and apps use this as an authentication step that skips password entry.
Behind the Name
It pairs "Magic" — evoking something magical — with "Link," meaning a connection. The name reflects how it lets you log in securely in an instant, as if by magic, without ever typing a password. Magic links are also known as a form of passwordless authentication.
Take a Closer Look!
A magic link is a login method that lets you sign in without a password by opening a special link sent to your email.
In short, it's an authentication method that verifies your identity based on your ability to access that email or link.
When you enter your email address on a login screen, the system sends a special one-time URL to your email.
Clicking that URL automatically verifies your identity and logs you into the service.
The key feature is that you never have to remember or type a password.
The link you receive has an expiration — it stops working once you use it or after a certain amount of time passes.
Since only someone who can access that email or link can log in, magic links are used by websites and apps to cut down on trouble caused by reused or forgotten passwords.